Johannesburg, 16 April 2021 – Join the inAfrica  team, for the launch of the premier marketplace for African experiences on the 19th April from 18:00 SAST.

InAfrica is a free online directory aimed at helping adventure, tour & experience operators maximise their bookings with the domestic and regional market. It also offers  a safe, efficient and user-friendly platform where people from all walks of life can find a variety of tours and activities to meet their tastes, interests and budgets.

“As someone who has travelled over 30 countries myself, I knew that the experiences being offered would appeal to many like-minded travellers all over the world. I could also see the reality of how much these communities and guides relied on tourism income for their survival,” explains Phakamile Hlazo, the founder of inAfrica. Hlazo is not only a seasoned traveller but also a tourism entrepreneur who has been working with over a 120 travel SMEs and is familiar with their challenges.

“Developing the inAfrica marketplace was the most effective way to connect these two sets of people ( travellers and tour operators)  and showcase meaningful experiences to travellers who would otherwise just never find them when searching online for things to do while in Africa,”  concludes Hlazo

The online launch will be hosted on Zoom and representatives in attendance will include the SA Department of Tourism, World Bank Group, SATSA and World Tourism Organisation, to name a few.

For more information, contact Yvonne Lekalakala :  Yvonne@inafrica.travel

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