In the tourism industry, marketing efforts mainly focus on destinations and attractions marketing, while personal image is usually prioritised by travel influencers and bloggers. This webinar is aimed at entrepreneurs, small business owners, managers and tourism professionals who wish to create effective personal brands for themselves. The Tourism Entrepreneur Network partners with London-based Chris King, CEO of luxury travel and lifestyle recruitment firm Lightning Travel Recruitment to bring you an interactive, expert-led webinar to change the way personal branding is viewed in our industry.
Who this webinar is for:
- Tourism and hospitality entrepreneurs
- Small business owners
- tourism and hospitality marketing/brand managers
- People who want to start their own business
- Travel Bloggers, Vloggers and influencers
You will learn:
- What a personal brand is and why ethical branding is important
- To identify the components of your personal brand
- To learn how to craft your brand story and set yourself apart from the crowd
- To increase your visibility and connect with the right audience
- To identify the platform(s) that will fit your brand
- Learn from successful personal brand stories and experts